Lessons in Usability from Apple.com, Dell.com, and Bestbuy.com!

Lessons in Usability from Apple.com, Dell.com, and Bestbuy.com!
1.  Put your customers first in site design.
2.  Guide your customer’s actions.
3.  Write on-site content that appeals to the emotions and needs of the customer.
Put Your Customer’s First in Site Design
Apple.com
Is there any question what Apple.com is trying to sell?

What action do you think Apple.com is trying to [...]

Failure is Just a Stepping Stone

In today’s economic climate, it’s safe to say that there are businesses that are failing. Because of this, it seems a good time to be reminded of the real purpose of failure – to be a stepping stone and a learning experience.
There are steps that one can take when faced with failure – or [...]

Outsourcing for your Small Business

Small businesses, even home-based businesses, can follow the trend of outsourcing. For quite some time, large businesses have been on track with outsourcing activities such as payroll and accounts payable / accounts receivable; and now more and more business owners are realizing that there really is something to the outsourcing game.

One thing to [...]

Projecting The Best Possible Business Image

“Mirror, Mirror on the wall..” We’ve all heard this phrase countless times since childhood. Rarely does one sit back to ponder the meaning behind the scene of Snow White, in which the ghastly stepmother has trained her trusty reflective friend to give just the answer she sought; but it really does give you something to [...]

Moving Ahead During the Recession

In tough economic times, it is only natural that business owners become frightened. Millions are faced with the reality of less money coming in, which means less money to spend. We have seen the affects of that over the past year as countless small businesses have closed their doors due to poor sales [...]

Analyzing Your Business

Every now and then, it is good to reflect upon the goals you set forth for your business. This should be relatively easy because the main goal (your version of success) should always be right in the forefront of your mind. Even in all the daily activity that goes into building and maintaining the growth [...]

Don’t Forget Why You Do What you Do!

As a business owner who is striving to grow an online store, a corner store, or a large service oriented company, you have probably felt the minutes slip right through your hands as time wears on. Time; it’s your most valuable asset; and yet it is the one thing that can be the hardest [...]

Working From Home Effectively

For several years, I had hoped to earn the title “Work at Home” anything.  But the field in which I worked simply didn’t allow it.  When my time finally came to take that leap from working in an office to actually running a business from the comfort of my own home, I quickly realized that [...]

StartRankingNow – Working from Home Really is a Viable Option

With the economy leading companies to downsize, too many people are finding themselves in a situation where they do not have a 9 to 5 job to go do every day.  On the surface, losing your corporate job may seem like a stroke of bad luck; but if you look just [...]

Dan Kennedy’s NO BS Books

If you have any desire to be a success in marketing, then Dan Kennedy’s NO BS Books need to put at the top of your Must Read Books for 2009 list.  One of the key things I took away from reading his books was that absolutely no marketing material should ever leave your office without [...]

Setting Goals for 2009

As the New Year approaches it is that time to set some New Years Resolutions.  Apart from the typical New Years resolutions to lose that last 10 pounds of pregnancy baby weight, eat healthier, exercise more, spend more time with the kids (do you ever spend enough time with the kids), read more books and [...]

Power of Audio on Your Website

This week we had an amazing visit from a pastor in a small town.  As many of you know my husband pastors a church in Puebla, Mexico.  About three years ago he began to add downloadable audio preachings to the church website, http://www.iglesiacristianabautista.com.  Little did we fully understand the impact that one site was going [...]

AVG Anti Virus Software Customer Service Nightmare

As many of my friends on stompernet.com have recommended using AVG anti-virus software I decided to try this over the popular but system hog Norton. For the very first day of the free 30 day trial of the AVG software, I have tried to purchase the full version to no success.  The first day I [...]

I hired somebody, now what?

I was on a private faculty call with some stompernet members yesterday and someone basically asked the question, “I hired somebody, now what?”  Since I was not the one answering the questions, I could not give my two cents… so let me take this opportunity to share my opinion!
For most business owners, we know we [...]