The Best Advertising is Press

A common concern amongst busy entrepreneurs is how to effectively market their business.  Let’s face it; if you’re not seen, you can’t make money.  Advertising can get expensive and there are no guarantees that any paid advertising will increase web traffic to your site anyway.  And yet most professionals overlook the power of a good [...]

Hubpages Equal Success

In the lush forest that is ecommerce, internet marketing is like the roots of a tree.  Without nutrients (web traffic) flowing through the roots (internet marketing), the tree (your website) doesn’t grow.  You want your tree to grow.  Therefore, you need to make sure you nurture deep roots from the very onset of planting. [...]

People do business with People they Know

A good friend of mine had a wonderful way of describing his understanding of building a successful website; and to me, it all revolved around the aforementioned statement.  He said that he viewed his website as a storefront; which in today’s technologically advanced society, it very much is.  He [...]

Dan Kennedy’s NO BS Books

If you have any desire to be a success in marketing, then Dan Kennedy’s NO BS Books need to put at the top of your Must Read Books for 2009 list.  One of the key things I took away from reading his books was that absolutely no marketing material should ever leave your office without [...]

Say what you mean and mean what you say

Seriously trying to not complain here but dealing with the US embassy can sometimes be frustrating!  Expecting problems and trying to be as time efficient as possible I always try to send all the needed info as well as answer any questions I think will be asked ahead of time.  Of course that would have [...]